Keeping Lexmark up to date
The IT company’s centralized marketing department uses myWWM to manage trade show equipment. Primarily, equipment and materials are used for trade shows or dealer, customer, or in-house events. To always provide the latest trade show systems to 80 sales employees, centralized marketing signs into myWWM to order required systems and graphics, including relevant logistics. The modular design of WWM’s portable exhibits allows for a new combination of trade show components each time, based on available maps of the booth layout.