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Zarana Patel

LED poster for trade fairs and events that presents innovative ideas and concrete design options.

LED-Poster Plus: The new highlight for trade fairs and events

Picture of Zarana Patel Zarana Patel: Friday, 13. June 2025

Imagine you are entering an exhibition hall. To the left and right: roll-ups, posters, monitors - everything as usual. But then your gaze falls on a display that is different. Slimmer. Brighter. Sharper. It attracts attention - without any sound,...

Design & Conception Innovation & Technology
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a yellow and white exhibition stand with plants and appropriate lighting

Outdoor or indoor: Which trade fair format is best for your objectives?

Picture of Zarana Patel Zarana Patel: Wednesday, 26. March 2025

The choice between an outdoor or indoor trade fair not only has an impact on your costs and logistical effort, but also significantly influences the...

Design & Conception
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Illustration of a brain with an analytical and creative side, accompanied by the text: 'The psychology of the visitor: What makes a trade fair unforgettable?

The psychology of the visitor: What makes a trade fair unforgettable?

Picture of Zarana Patel Zarana Patel: Friday, 7. February 2025

Trade fairs are far more than just platforms where products are exhibited and services advertised. They are the stage for a journey that appeals to...

Design & Conception
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The invisible work: a look behind the scenes at a trade fair

The invisible work: a look behind the scenes at a trade fair

Picture of Zarana Patel Zarana Patel: Friday, 31. January 2025

The magic behind the trade fair Trade fairs offer fascinating insights into innovative technologies, products and brand worlds. Visitors marvel at...

Logistics & Assembly Project management & processes
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