Zarana Patel: Friday, 12. September 2025
AI at trade shows: Innovative concepts for modern trade show appearances The trade show world is facing an exciting change: Artificial intelligence...
René Meures: Friday, 22. August 2025
Imagine a visitor entering the exhibition hall. Surrounded by a sea of stands, displays, and brochures, and then: movement. A large-format video,...
René Meures: Friday, 15. August 2025
Trade shows remain one of the most effective marketing tools when it comes to bringing products, services, and brands to life. Here, you can meet...
Rebecca Zimmermann: Friday, 8. August 2025
Are you still looking for a special attraction for your trade fair stand? Then you should consider workshops! Get in closer contact with interested...
René Meures: Friday, 1. August 2025
More reach, more trust, more success Influencer marketing has established itself as an integral part of modern marketing strategies in recent years....
Rebecca Zimmermann: Friday, 11. July 2025
How to use live experiences for your trade fair success Live experiences and interactive presentations are key elements for a successful trade fair...
Maxima Matara: Friday, 4. July 2025
Participating in trade fairs is an investment in visibility, image and new customer contacts. But in reality, many companies experience exactly the...
Maxima Matara: Wednesday, 26. March 2025
Trade fair presentations have changed fundamentally in recent years. In the past, pure product presentations dominated, with exhibitors standing...
Maxima Matara: Friday, 14. March 2025
Successful Content Marketing at Exhibitions Trade fairs offer a unique opportunity to present companies, products and services to a specialist...
Maxima Matara: Friday, 24. January 2025
Meeting areas as a success factor at trade fairs Trade fairs are dynamic events where innovations are presented and networks are established. In the...
