Rebecca Zimmermann: Friday, 20. February 2026
Ideas from spring to winter Promotional materials play a key role in the marketing strategy of the trade fair industry. They serve to arouse the interest of potential customers, present the company, and strengthen the brand.
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Rebecca Zimmermann: Friday, 23. January 2026
Trade fair appearances today face completely different challenges than they did just a few years ago. Companies expect maximum flexibility, short...
Rebecca Zimmermann: Friday, 21. November 2025
You save on the stand and pay for it later Trade fair appearances play a central role in brand awareness, market positioning, and customer...
Rebecca Zimmermann: Friday, 26. September 2025
New at RocketExpo & ExpoCloud A successful trade fair stand is much more than just a functional structure; it is a stage, brand ambassador, and world...
Rebecca Zimmermann: Friday, 19. September 2025
Autumn – it not only brings colorful leaves and cooler evenings, but also what is probably the most important trade fair window of the year for many...
Rebecca Zimmermann: Friday, 8. August 2025
Are you still looking for a special attraction for your trade fair stand? Then you should consider workshops! Get in closer contact with interested...
Rebecca Zimmermann: Friday, 11. July 2025
How to use live experiences for your trade fair success Live experiences and interactive presentations are key elements for a successful trade fair...
Rebecca Zimmermann: Monday, 2. June 2025
Between show effect and proximity - a question of design Whether loud, bright and spectacular or quiet, open and inviting - exhibition stands can...
Rebecca Zimmermann: Wednesday, 26. March 2025
The barrier-free design of trade fair stands is becoming increasingly important. Companies that exhibit at trade fairs should ensure that their...
Rebecca Zimmermann: Friday, 3. January 2025
Efficient inventory management with digital tools Managing a warehouse is a complex task, especially with the large number of interlinked workflows....
