Maxima Matara: Friday, 9. January 2026
The exhibition stand has been dismantled, the last conversations have been held, and the hall is emptying. For many companies, this marks the end of...
Maxima Matara: Friday, 2. January 2026
When you stand at a trade fair booth, the first thing that catches your eye is often the visual appearance: the colors, the shapes, the lighting. But...
Zarana Patel: Friday, 19. December 2025
The trade fair industry is at a turning point. Digitalization, sustainability, and hybrid concepts are fundamentally changing visitor expectations....
Zarana Patel: Monday, 15. December 2025
Your trade fair appearance determines your success at technology trade fairs, and a standard booth is no longer sufficient. Technology trade fairs...
Maxima Matara: Wednesday, 10. September 2025
The last visitor has left the booth, the team has handed out the last giveaways, and the lights are slowly going out. The trade show is over. And...
Maxima Matara: Friday, 16. May 2025
What if you knew exactly what was happening at your trade fair stand? Imagine this: Your team has invested weeks and months in conception, design and...
Maxima Matara: Friday, 28. March 2025
Have you ever wondered why some trade fair appearances are outstanding while others hardly attract any attention? Trade fairs are an important...
Maxima Matara: Friday, 6. December 2024
The efficient trade fair follow-up The follow-up of a trade fair appearance is crucial to ensure the long-term success of the event. But what if you...
Maxima Matara: Wednesday, 14. August 2024
In today's digital era, it is essential to make precise and informed decisions in order to maximize the success of trade fair appearances. Data...
Maxima Matara: Wednesday, 3. April 2024
Effective exhibition stand construction Participating in trade fairs and events is an essential way for companies to present their brand, reach...
