Maxima Matara: Friday, 4. July 2025
Participating in trade fairs is an investment in visibility, image and new customer contacts. But in reality, many companies experience exactly the opposite: the trade fair appearance is professional, the team is motivated, but the qualified leads...
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Maxima Matara: Friday, 27. June 2025
A successful trade fair appearance does not begin with the first visit to your stand, but with precise logistics that work like clockwork. As an...
Maxima Matara: Friday, 16. May 2025
What if you knew exactly what was happening at your trade fair stand? Imagine this: Your team has invested weeks and months in conception, design and...
Maxima Matara: Tuesday, 6. May 2025
How are walls changing in modern trade fair construction? Exhibition stands are becoming more open, more flexible and more sustainable - but that...
Maxima Matara: Friday, 25. April 2025
A successful trade fair presentation starts with the right strategy. One of the key questions is how your exhibition stand should be designed:...
Maxima Matara: Friday, 18. April 2025
Exhibitions are among the most elaborate forms of live communication. They bring companies, customers, partners and the media together with the aim...
Maxima Matara: Friday, 11. April 2025
In today's trade fair world, it's not just about presenting products or services - it's about standing out. At trade fairs, visitors are surrounded...
Maxima Matara: Friday, 4. April 2025
How to set the scene for your design An exhibition stand thrives on a holistic design that is not only convincing in terms of architecture, color and...
Maxima Matara: Friday, 28. March 2025
Have you ever wondered why some trade fair appearances are outstanding while others hardly attract any attention? Trade fairs are an important...
Maxima Matara: Wednesday, 26. March 2025
Trade fair presentations have changed fundamentally in recent years. In the past, pure product presentations dominated, with exhibitors standing...
