Maxima Matara: Friday, 11. September 2026
Trade shows remain one of the most important tools in both B2B and B2C marketing. They offer companies the opportunity to showcase products and...
Rebecca Zimmermann: Wednesday, 2. September 2026
How to Achieve Your Exhibition Goals with RocketExpo or ExpoCloud When planning an exhibition presence, companies are often faced with a fundamental...
Rebecca Zimmermann: Friday, 24. July 2026
How do you attract more visitors to your trade show booth? This question concerns almost every company exhibiting at a trade show. After all, without...
International trade shows offer companies tremendous opportunities to enter new markets and increase brand visibility worldwide. At the same time,...
Malik Öztürk: Friday, 3. July 2026
The Right Trade Show Booth as the Key to Exhibition Success A successful trade show appearance begins long before the first day of the event....
Maxima Matara: Friday, 12. June 2026
When you visit a trade show, what do you actually remember about exhibitors’ booths? Is it the chairs, tables, or display cases? Probably not. What...
Maxima Matara: Friday, 15. May 2026
The term “full service” is often used in the exhibition industry, but not always applied consistently. For us, it means far more than simply building...
The automotive industry is undergoing profound change, and there are few places where this transformation becomes as visible as at trade fairs....
Why successful trade show appearances don’t fail because of design, but because of details you never see An exhibition stand often begins with a...
Rebecca Zimmermann: Thursday, 16. April 2026
Sponsorship, Disclosure Obligations, and Ethics Trade fairs are a central component of many companies’ marketing and sales strategies. They are where...
