Melanie Arbter: Friday, 24. October 2025
Imagine: you enter the exhibition hall, surrounded by hundreds of stands and thousands of trade visitors. How do you make sure that your company stands out? This is a particular challenge at medical trade fairs, where specialist knowledge,...
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Mike Linzenich: Friday, 17. October 2025
How do visitors actually move around your trade fair stand? This question is often only asked once the stand is already in place, and this is...
Maxima Matara: Friday, 10. October 2025
When you visit a trade fair, what really sticks in your mind about the exhibitors' stands? Is it the chairs, tables, or display cases? Probably not....
Maxima Matara: Friday, 3. October 2025
Trade fair appearances are one of the most effective ways to reach your target audience directly. Whether you want to showcase new products, recruit...
Rebecca Zimmermann: Friday, 26. September 2025
New at RocketExpo & ExpoCloud A successful trade fair stand is much more than just a functional structure; it is a stage, brand ambassador, and world...
Rebecca Zimmermann: Friday, 19. September 2025
Autumn – it not only brings colorful leaves and cooler evenings, but also what is probably the most important trade fair window of the year for many...
Zarana Patel: Friday, 12. September 2025
AI at trade shows: Innovative concepts for modern trade show appearances The trade show world is facing an exciting change: Artificial intelligence...
Maxima Matara: Wednesday, 10. September 2025
The last visitor has left the booth, the team has handed out the last giveaways, and the lights are slowly going out. The trade show is over. And...
Zarana Patel: Friday, 29. August 2025
Sustainability is now a key factor in the success of companies, especially in trade fair and event construction. Visitors expect not only innovative...
René Meures: Friday, 22. August 2025
Imagine a visitor entering the exhibition hall. Surrounded by a sea of stands, displays, and brochures, and then: movement. A large-format video,...
