The important role of the customer journey in event management
The customer journey plays a central role in event management. Planning and executing events is not just about putting together an impressive...
The customer journey plays a central role in event management. Planning and executing events is not just about putting together an impressive...
Effective exhibition stand construction Participating in trade fairs and events is an essential way for companies to present their brand, reach...
In a world characterised by constant change and progress, the topic of sustainability is becoming increasingly important and is therefore now a top...
As an event manager and person responsible for trade fairs and events, finding the right exhibition stand construction company for the construction...
This is how the perfect trade fair stand should be. Large, a gigantic counter, a catering area, lots of LED video walls, bright colours. The main...
Trade fairs offer companies an excellent opportunity to acquire new customers and business partners and to find out about the latest trends and...
Trade show planning can be a complex and demanding task that requires careful organisation, coordination and time management. Fortunately, advanced...
Nowadays, everything is analysed and tracked. The data is collected, analysed and, in the best case scenario, recommendations for action are created...
Recruiting fairs are increasingly becoming a success factor in the battle for new talent. What special features need to be taken into account at...
There was a time when a simple press release was enough to advertise your stand at the next trade fair. Today, a company has to be much more creative...