Maxima Matara: Friday, 14. March 2025
Successful Content Marketing at Exhibitions Trade fairs offer a unique opportunity to present companies, products and services to a specialist audience. But with so many exhibitors, the question arises: how does your company stand out from the...
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Maxima Matara: Thursday, 13. February 2025
How to impressively showcase your brand Even smaller exhibition stands can become real highlights with a well thought-out overall concept and...
Maxima Matara: Friday, 24. January 2025
Meeting areas as a success factor at trade fairs Trade fairs are dynamic events where innovations are presented and networks are established. In the...
Maxima Matara: Friday, 17. January 2025
In 2018, we published the blog post “Innovative exhibition systems - state of the art”, in which we assumed that classic LED exhibition walls would...
Maxima Matara: Friday, 20. December 2024
The opportunity for strategic planning and long-term success in trade fair construction Between the peak phases of the trade fair world lies a time...
Maxima Matara: Friday, 6. December 2024
The efficient trade fair follow-up The follow-up of a trade fair appearance is crucial to ensure the long-term success of the event. But what if you...
Maxima Matara: Friday, 29. November 2024
In recent years, trade fairs have evolved from mere platforms for product presentations to important touchpoints for brand-building experiences....
Maxima Matara: Friday, 22. November 2024
Sustainable solutions are becoming increasingly important in modern trade fair construction. Companies, exhibitors and organizers are increasingly...
Maxima Matara: Friday, 25. October 2024
If you are planning your exhibition stand, you have probably already realised that it is important to offer visitors a unique experience The days of...
Maxima Matara: Friday, 6. September 2024
Storytelling is more than just a buzzword in marketing - it's a powerful strategy that enables brands to communicate with their target audience in an...
