René Meures

René has been part of our strong sales team as Head of Marketing & Sales since October 2022. He has passionately worked in marketing and sales for over 20 years and always welcomes connections with others who see their profession as a calling. Being hands-on is always his top priority. Professionally and personally, he enjoys contributing to others through the local service club Old Tablers 58 Aachen. His second home is in the Alps, specifically in Oberstdorf. Together with his family, he can switch off best during extensive trekking tours, allowing him to return refreshed with new creative ideas.

Successful at trade fairs with video marketing

René Meures: Friday, 22. August 2025

Imagine a visitor entering the exhibition hall. Surrounded by a sea of stands, displays, and brochures, and then: movement. A large-format video, flowing images, clear messages. Immediately, all eyes are on your stand. That is precisely the magic of...

Dartboard symbolizing a precision landing on an exhibition stand

Target groups in comparison: How to make your trade fair stand a success!

René Meures: Friday, 15. August 2025

Trade shows remain one of the most effective marketing tools when it comes to bringing products, services, and brands to life. Here, you can meet...

Interaction & Engagement

Influencer marketing at the trade fair stand

René Meures: Friday, 1. August 2025

More reach, more trust, more success Influencer marketing has established itself as an integral part of modern marketing strategies in recent years....

Interaction & Engagement

Content recycling in trade fair construction

René Meures: Friday, 10. January 2025

Trade fairs are an excellent platform for presenting your company and your products in the right light. However, every trade fair participation also...

Design & Conception

Budget planning in exhibition stand construction: How to make the most of financial leeway for the coming year

René Meures: Friday, 27. December 2024

Participation in trade fairs is an indispensable part of the marketing strategy of many companies. However, careful budget planning is essential to...

Costs & Budget

Technology updates in exhibition stand construction: what we can expect in 2025

René Meures: Friday, 13. December 2024

The exhibition stand construction world is constantly evolving and integrating pioneering technologies to set new standards. In 2025, exciting...

Design & Conception Innovation & Technology

Ein Mann arbeitet an der Herstellung von Messematerialien

Trade fair construction and safety regulations

René Meures: Friday, 2. August 2024

What you need to look out for In exhibition stand construction, safety is no coincidence, but an essential prerequisite for a successful and...

Sustainability & compliance Project management & processes

Interesting and unusual catering promotes lead generation

René Meures: Friday, 12. July 2024

In the fast-paced and highly competitive exhibition industry, it is crucial for companies to find innovative ways to attract attention and stand out...

Interaction & Engagement

text 'Successful customer webinars via Microsoft Teams: Detailed training on the impact of trade fair booths' as well as a section of a Deutsche Bahn trade fair booth and a video camera

Successful customer webinars on Microsoft Teams

René Meures: Friday, 5. July 2024

In a comprehensive and successful webinar on Microsoft Teams, we trained over 200 consultants from one of our clients on the benefits and effective...

Design & Conception Innovation & Technology

Cover-customer-enthusiasm-and-engagement-the-secrets-before,-during-and-after-the-fair

Customer enthusiasm: the secrets around the trade fair

René Meures: Friday, 17. May 2024

In the midst of digital platforms, the trade fair remains an invaluable tool for marketing and corporate communication. But at a time when online...

Interaction & Engagement

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