WWM event marketing blog

Visitors stroll through an exhibition hall with colorful walls in a lively interior.

How to turn your trade fair stand into a visitor magnet (in 6 steps)

Laura Wirtz: Wednesday, 7. September 2022

Trade fairs - there is hardly a place where the attention of potential customers is vied for more. Just as a pilot navigates the aeroplane to the runway, where it can see the bright lights on the edge of the tarmac from afar, the staff at a trade...

Project management & processes

Successful conversations at the exhibition stand: that's what matters

Successful conversations at the exhibition stand: what matters

Laura Wirtz: Friday, 3. January 2020

In my last blog post, I explained how to turn your exhibition stand into a visitor magnet. You now know how to attract trade fair visitors to your...

Project management & processes Interaction & Engagement